We are looking for a passionate physical Experience Designer to join our team. From sketching concepts to crafting physical prototypes, your work will play a vital role in shaping the future of LEGO House. You will have a key role in designing engaging play experiences for the LEGO House of tomorrow. At LEGO House, you’ll work in a creative, collaborative environment deeply connected with our iconic brand.

Join the Experience Department at LEGO House

At LEGO House, we celebrate our guests’ passion for the LEGO brick. You will be a core member of one of our three product teams within the Experience organization, committed to ensuring every aspect of the guest experience is of the highest quality.

As part of a team focused on enhancing guest experiences within LEGO House — from RoboLab to Build the Change and beyond — you’ll work alongside our internal team members and external partners. Together, you’ll design and develop memorable guest experiences at LEGO House.

“As an Experience Designer at LEGO House, you’ll be instrumental in shaping hands-on, ‘LEGO Pinnacle’ experiences. Your creativity will ignite imagination, spark curiosity, and bring joy to LEGO fans of all ages, creating unforgettable moments that celebrate the magic of the LEGO Universe.”

– Senior Product Manager & Competency Lead, Mahesh Marath

Guest experiences with a holistic perspective

As an Experience Designer, you’ll have the opportunity to create new experiences and enhance existing ones within your designated area of LEGO House. Working closely with key internal stakeholders, you’ll address spatial challenges, identify areas for improvement, and develop new play areas both inside and outside LEGO House. You will also support various design tasks as needed.

We are committed to continuous innovation, ensuring an ever-evolving LEGO House experience that emphasizes inclusivity, engagement, user-centered design, and a clear focus on play and learning.

In summary, your primary responsibilities will include:

• Developing Creative Experience Concepts: Bring ideas to life through sketches, digital renderings, and physical prototypes.
• Collaborating on Spatial Design Challenges: Work with internal teams to address spatial flow and functionality, enhancing accessibility, engagement, and user satisfaction.
• Aligning Vision and Execution: Partner closely with four internal colleagues and external collaborators to bring LEGO House experiences to fruition.
• Engaging with Internal Stakeholders: Understand guest needs, respond to feedback, and iterate on designs to ensure a high-quality, cohesive experience.
• Regularly Assessing and Innovating Offerings: Continuously refine and refresh LEGO House experiences to keep them exciting and relevant, making improvements that heighten guest engagement.
• Prioritizing Inclusive, Playful, User-Driven Design: Ensure that the LEGO House experience appeals to and brings joy to all visitors.
• Supporting Broader Design Needs: Assist with various design-related tasks as needed, showing flexibility and contributing to different needs within the LEGO House Experience department.
• Aligning with the LEGO Brand: Ensure all designs reflect the brand's spirit, inspiring wonder, creativity, and hands-on learning in the LEGO Universe.

In essence, you’ll bring both innovation and quality to creating spaces that are immersive, playful, and meaningful for LEGO fans. The role requires a blend of creativity, spatial awareness, collaborative skills, and a deep understanding of guest-centered design.

Collaborative team member

You possess a creative mindset paired with a playful approach to problem-solving. Your expertise in navigating the complexities of stakeholder management is complemented by a genuine curiosity and enthusiasm for discovering innovative solutions in project work. You are someone who can Identify an area of improvement, conceptualize ideas, and build solutions. Someone who believes in continuous improvement by learning from users.

As a collaborative team member, you confidently engage in constructive discussions, foster cooperation, and actively support the team’s Diversity and Inclusion initiatives.

Additionally, you have:

• Experience in space design, retail design, play design, or similar
• Experience in working with user-driven design
• A background within Industrial design, architecture, Play design, or similar
• Documented history with user-centric experiences
• Proven experience working with inclusive experiences is beneficial
• Experience in product-driven design is advantageous.

Feeling inspired? Apply today!

This is a full-time, regular position that offers a unique opportunity to inspire and develop the builders of tomorrow. Join us in creating extraordinary Learning Through Play Experiences that embody LEGO Brand values. Apply now and embark on an exciting journey with us!

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What’s in it for you? Here are some of what to expect:

• Family Care Leave – We offer enhanced paid leave options for those important times.
• Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
• Wellness – We want you to be your best self, so you’ll have access to a lot of wellbeing initiatives and programs, both physically and mentally.
• Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.
• Your workplace – Our offices will be your primary workplace with flexibility to work from home during your working week if it is compatible with your role. Your People Leader will discuss the principles of our hybrid work model, role eligibility and frequency with you.
• Social events - Our staff association invites all employees to a wide range of social gatherings. There is something for everyone's taste, New Year's party, carnival fun, ice skating, and much more.

About LEGO® House

LEGO® House is an experience house in Billund, Denmark, celebrating the LEGO brick and the LEGO idea. The 12,000m2 is filled with 25 million LEGO bricks ready to give LEGO fans of all ages the ultimate LEGO experience.

In LEGO House we are not only working on making memorable and magical LEGO experiences for all our guests, but also on being the best place to work for all employees. Here you can be your true self at work every day and you will be appreciated for exactly who you are. We strive to create a diverse, dynamic and inclusive culture of play, where everyone feels safe, valued and they belong.

As an employee at LEGO House, you are part of a team of passionate and dedicated specialists and leaders who, across teams and functions, are committed to creating world-class LEGO experiences for everyone visiting the house. We have a fundamental belief that to deliver this, LEGO House needs to be the best place to work for all employees. It is like a coin where the one side does not go without the other.

When recruiting future colleagues, we focus not only on recruiting colleagues who match the job description and profile. A match with the LEGO House values and culture is also a requirement, and by joining the team you get the opportunity to have an exciting career with a much-loved brand where personal development and purpose in what you do, goes alongside passing on fantastic LEGO moments to our guests.

Go explore LEGO® House - The world's best play date to learn more about our mission, workplace, people and culture.